Linear
Launch videoIndustry: SaaS
The challenge
Linear's product speaks to a technical audience with a low tolerance for fluff - the piece needed to feel as engineered as the tool itself.
The approach
We matched Linear's own design language: sharp cuts, grid-aligned motion, and transitions timed to the precision the product is known for.
The result
A walkthrough that reads as an extension of the product, now used across onboarding and launch channels.